In Episode 54 of #ASKTNH, Christian talks Bamford Watch Company. Yes, customization is a great way to make boring watches more exciting with individualized, modernized pieces. But, and this is a HUGE but, this endeavor requires taste. The Snoopy and the Popeye, while ridiculous, turn a few heavy, popular pieces into light and silly reinventions. A majority of Bamford’s reinventing work, however, (the all-black BLNR, for example), simply takes a perfectly great original and morph it into something new but definitely not improved.

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