I Went on National TV to Talk About the AP x Swatch

T&H Live

June 16, 2026

It’s been a wild 24 hours. From an unexpected invitation to appear on NBC’s Today Show to discuss the highly controversial new AP x Swatch collaboration, to hunting for vintage Americana at a local estate sale, and finally hopping a flight to Kentucky, this is what a Sunday looks like in the life of a watch dealer.

In today’s vlog, I give you my unfiltered thoughts on the Swatch “Royal Pop” (and why I think it’s ultimately sad for Audemars Piguet to participate), showcase my personal 36mm Royal Oak, and go on a major rant about why developers are ruining historic American neighborhoods. Plus, we answer some of your top comments regarding the discontinued Rolex GMT-Master II Pepsi on Chrono24, and discuss why JLC is finally making a comeback.