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There is a guaranteed functionality and safety in buying watches retail that so many of us have continually trusted. But the price tag on ease of mind, for those of you who can afford to do some extra research, is just too high. Wake up, #watchgeeks – pre-owned watches are a HUGE value prop, (if you go to a trusted dealer). You’ll have the same sub as your buddy, but the difference is that his watch’s value dropped through the floor when he walked out of that Tourneau. Do some research, sacrifice a scratch or two, and go pre-owned.

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